Brand Strategy
CURRYiT : Crafting a Engaging Identity Through Packaging Design
One day, I might be feverishly sketching out a multitude of logo options and putting together mood boards, while on another day, I could be crafting animated icons or designing a high-impact pitch dec
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Itokri: Building a diverse platform for the crafts of India
This is an account of our learnings from building the new digital experience for itokri.com - propelling arts and crafts to greater heights
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Nolen Gur Campaign: Designing a Visual Identity with Cultural Resonance
A Campaign around MistiraBox’s Nolen Gur Festival.
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Designing to Support Democracy: Brand Strategy for a School of Leadership
Communicating purpose and impact through visual design.
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Calcutta & Culture: Embodying the City into a Cafe Experience
The promise to uphold the cultural integrity of Calcutta through whatever they do.
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The Challenge of Re-Branding an Award-Winning Restaurant
Extracting Fabbrica's ethos was the first and most integral step to their braver & bolder identity.
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