Thinking About Brands
User-Centric Design: How it Elevates Brands and Their Digital Experiences
Designing solely FOR the user is no longer enough rather designing WITH the user is a necessity.
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A Day in the Life of a Graphic Designer
One day, I might be feverishly sketching out a multitude of logo options and putting together mood boards, while on another day, I could be crafting animated icons or designing a high-impact pitch dec
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Experience Design Matters
As the field of design evolves it continually uncovers unique concepts. One of the newer entrants to this party is experience design.
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The Art of Storytelling: For Brands and Organisations
Storytelling is common across cultures and communities around the globe. It is a medium through which we try to comprehend the world and our feelings about it.
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Moments That Matter: Mapping User Journeys for Better Business Outcomes
Your brand is an orchestrated symphony of mapping your customer’s journey and planning ahead.
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Basics of Branding: A Guideline for Effective Brand Building
We brand because we want to be known for our unique identity, as people, communities, organisations.
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