Rays Expert:
Designing for an Energy Infrastructure Brand
Client
Rays Experts
Location
Jaipur
Industry
Technology
Corporate
Discipline
Brand & Visual Identity Design
UI/UX & Product Design
Rays Expert:
Designing for an Energy Infrastructure Brand
Client
Rays Experts
Location
Jaipur
Industry
Technology
Corporate
Discipline
Brand & Visual Identity Design
UI/UX & Product Design
Rays Expert:
Designing for an Energy Infrastructure Brand
Client
Rays Experts
Location
Jaipur
Industry
Technology
Corporate
Discipline
Brand & Visual Identity Design
UI/UX & Product Design

For over a decade, Rays Power Experts Ltd has helped businesses adopt solar power with confidence, delivering solutions that make solar energy accessible and beneficial to enterprises.
Rays Experts delivers end-to-end, seamless solar infrastructure for industrial and commercial businesses.
For over a decade, Rays Power Experts Ltd has helped businesses adopt solar power with confidence, delivering solutions that make solar energy accessible and beneficial to enterprises.
Rays Experts delivers end-to-end, seamless solar infrastructure for industrial and commercial businesses.
For over a decade, Rays Power Experts Ltd has helped businesses adopt solar power with confidence, delivering solutions that make solar energy accessible and beneficial to enterprises.
Rays Experts delivers end-to-end, seamless solar infrastructure for industrial and commercial businesses.
Overview
We worked on building a sharper identity. Clearer communication. A visual system that reflects what Rays Experts has always stood for: technical excellence, execution prowess, and strategic progress.
Partnering with Rays Experts to refresh their rebrand, bringing their mission to the centre stage, has been exciting for all of us at Kwazi.
Overview
We worked on building a sharper identity. Clearer communication. A visual system that reflects what Rays Experts has always stood for: technical excellence, execution prowess, and strategic progress.
Partnering with Rays Experts to refresh their rebrand, bringing their mission to the centre stage, has been exciting for all of us at Kwazi.
Overview
We worked on building a sharper identity. Clearer communication. A visual system that reflects what Rays Experts has always stood for: technical excellence, execution prowess, and strategic progress.
Partnering with Rays Experts to refresh their rebrand, bringing their mission to the centre stage, has been exciting for all of us at Kwazi.

Deep Dive
Rebranding Rays Experts began with understanding this gap, and positioning them as a partner that simplifies solar through ownership, clarity, and long-term reliability.
Deep Dive
Rebranding Rays Experts began with understanding this gap, and positioning them as a partner that simplifies solar through ownership, clarity, and long-term reliability.
Deep Dive
Rebranding Rays Experts began with understanding this gap, and positioning them as a partner that simplifies solar through ownership, clarity, and long-term reliability.



Inspiration
Our task was to redesign Rays Experts’ identity to reflect its true scale and credibility, building a brand that feels as clear, confident, and dependable as the experience it delivers.
Inspiration
Our task was to redesign Rays Experts’ identity to reflect its true scale and credibility, building a brand that feels as clear, confident, and dependable as the experience it delivers.
Inspiration
Our task was to redesign Rays Experts’ identity to reflect its true scale and credibility, building a brand that feels as clear, confident, and dependable as the experience it delivers.











As a health and hygiene brand there are a plethora of initiatives and campaigns that tend to derail the central messaging strategy. We strategised to ensure these could be seamlessly tied into the the larger narrative.
As a health and hygiene brand there are a plethora of initiatives and campaigns that tend to derail the central messaging strategy. We strategised to ensure these could be seamlessly tied into the the larger narrative.
As a health and hygiene brand there are a plethora of initiatives and campaigns that tend to derail the central messaging strategy. We strategised to ensure these could be seamlessly tied into the the larger narrative.
As a health and hygiene brand there are a plethora of initiatives and campaigns that tend to derail the central messaging strategy. We strategised to ensure these could be seamlessly tied into the the larger narrative.
Working with Kwazi on the brand design and communication strategy for Pee Safe was a seamless and rewarding experience. From the outset, they demonstrated a deep understanding of our category and vision, translating it into an identity that’s both bold and thoughtful.

Ritish
Co-Founder @PeeSafe
Working with Kwazi on the brand design and communication strategy for Pee Safe was a seamless and rewarding experience. From the outset, they demonstrated a deep understanding of our category and vision, translating it into an identity that’s both bold and thoughtful.

Ritish
Co-Founder @PeeSafe
Working with Kwazi on the brand design and communication strategy for Pee Safe was a seamless and rewarding experience. From the outset, they demonstrated a deep understanding of our category and vision, translating it into an identity that’s both bold and thoughtful.

Ritish
Co-Founder @PeeSafe
Team
Arshdeep Singh
Brand Strategist
Swayam Dhupkar
Sr. Visual Designer
Swayam Dhupkar
Sr. Visual Designer
Swayam Dhupkar
Sr. Visual Designer
Swayam Dhupkar
Sr. Visual Designer
Swayam Dhupkar
Sr. Visual Designer
Special Thanks
Arshdeep Singh
Brand Strategist
Arshdeep Singh
Brand Strategist
Arshdeep Singh
Brand Strategist
Arshdeep Singh
Brand Strategist
Team
Arshdeep Singh
Brand Strategist
Swayam Dhupkar
Sr. Visual Designer
Swayam Dhupkar
Sr. Visual Designer
Swayam Dhupkar
Sr. Visual Designer
Swayam Dhupkar
Sr. Visual Designer
Swayam Dhupkar
Sr. Visual Designer
Special Thanks
Arshdeep Singh
Brand Strategist
Arshdeep Singh
Brand Strategist
Arshdeep Singh
Brand Strategist
Arshdeep Singh
Brand Strategist
Team
Arshdeep Singh
Brand Strategist
Swayam Dhupkar
Sr. Visual Designer
Swayam Dhupkar
Sr. Visual Designer
Swayam Dhupkar
Sr. Visual Designer
Swayam Dhupkar
Sr. Visual Designer
Swayam Dhupkar
Sr. Visual Designer
Special Thanks
Arshdeep Singh
Brand Strategist
Arshdeep Singh
Brand Strategist
Arshdeep Singh
Brand Strategist
Arshdeep Singh
Brand Strategist