Envisioning a refreshed eyewear experience
Client
Chashma
Location
Gurgaon
Sector
Fashion & Lifestyle
Discipline
UI UX & Product Design
Brand & Visual Design
Client
Chashma
Location
Gurgaon
Sector
Fashion & Lifestyle
Discipline
UI UX & Product Design
Brand & Visual Identity Design
The primary objective was to create a streamlined, user-centric website design that enhances the eyewear purchasing journey, drives conversions, and provides a personalized experience that mimics a local optician's care.
The primary objective was to create a streamlined, user-centric website design that enhances the eyewear purchasing journey, drives conversions, and provides a personalized experience that mimics a local optician's care.
The redesign of the Chashma eyewear website transformed the online shopping experience from a fragmented, overwhelming journey into a streamlined, engaging, and personalized one.
The redesign of the Chashma eyewear website transformed the online shopping experience from a fragmented, overwhelming journey into a streamlined, engaging, and personalized one.
/
The More You See
© Kwazi 2026
© Kwazi 2026
© Kwazi 2026